Evoke Share Price: EVOK Stock Today (2026)

August 17, 2026 3 Min Read

The evoke share price tracks evoke plc, the online betting and gaming group formerly known as 888 Holdings and now home to the William Hill brand. Here’s the current price, its 52-week range, and what actually drives it.

Quick Answer: Evoke Share Price

The evoke share price sits at 45.85 pence, up about 0.77% on the day, giving the company a market cap near £206.38 million. It trades on the London Stock Exchange under ticker EVOK. Because this is a snapshot rather than a live feed, check a real-time quote before trading — nothing here is financial advice.

1. Evoke Share Price Today

Price: 45.85 pence, up about 0.77% on the day.
Market: London Stock Exchange, ticker EVOK.
Market cap: Roughly £206.38 million, based on around 450.13 million shares in issue.
Sector context: So evoke sits in the online gambling and gaming sector, a business that’s shaped as much by regulation as by consumer demand.

2. Evoke 52-Week Range and Volatility

52-week high: 66.40 pence, reached in August 2025.
52-week low: 19.84 pence, reached in December 2025.
What that range means: So the stock has swung widely over the past year and now sits roughly in the middle of that range.
Why it moves: Because betting and gaming stocks react fast to regulatory news, trading updates, and shifts in customer spending.

3. What Evoke Plc Does

Core business: evoke runs online sports betting and gaming, and owns well-known brands including William Hill and 888.
History: So the company was previously named 888 Holdings before rebranding to evoke after major brand acquisitions.
Market position: Because it operates across multiple betting and gaming brands, evoke competes directly with other large UK gambling groups.
Why that matters: So its earnings depend heavily on customer activity, regulatory rules, and how much it must spend on safer-gambling measures.

4. Key Factors That Move the Evoke Share Price

Regulatory changes: Because UK gambling rules directly affect how evoke can market and operate, new regulation is often the single biggest swing factor.
Trading updates: So quarterly results showing customer numbers and revenue trends move sentiment quickly.
Debt levels: Because evoke carries meaningful debt from past brand deals, updates on refinancing or leverage affect investor confidence.
Sector sentiment: So broader appetite for gambling and gaming stocks across the market often pulls evoke along with it.

Before You Trade Evoke Shares

Check a live quote first. This stock has shown large swings over the past year, so a snapshot price can go stale fast.
Read the RNS feed. Company announcements on the London Stock Exchange site carry the facts behind any price move.
Understand the risk. This article is informational, not investment advice — regulated gambling stocks carry policy and debt-related risks.
Watch regulatory news. UK gambling reform proposals tend to matter more to the price than routine trading updates.

For related reading, see our guides to UKOG Share Price: UK Oil & Gas Stock Today (2026) and THG Share Price: THG plc Stock Today (2026).

FAQ: Evoke Share Price

What is the evoke share price today?
Around 45.85 pence, up roughly 0.77% on the day, with a market cap near £206.38 million.

What does evoke plc do?
It runs online sports betting and gaming, operating brands including William Hill and 888.

Was evoke previously called 888 Holdings?
Yes. The company rebranded from 888 Holdings to evoke after acquiring William Hill’s international betting business.

Why does the evoke share price swing so much?
So its 52-week range runs from 19.84 pence to 66.40 pence, reflecting how sharply regulation and trading updates can move gambling stocks.

Where can I check the live evoke share price?
The London Stock Exchange site and major finance data providers publish live quotes throughout the trading day.